Happy 2023! The Year of the Social Token.

Happy New Year, Rollers! Welcome to 2023 – the best year yet for the creator economy and social tokens. At least if we have a say in it! The world is changing. So is the way that we consume and create content. We’re excited that here at Roll, we are at the forefront of that […]

The Web3 Creator Playbook: Roll Edition

The creators’ playbook has always evolved with technology. Right from the pre-internet era, when creators had to come up with content and pitch them to book publishers, record labels, TV studios, and record labels. Creators had to give up a large percentage of their future earnings and creative control to gain publicity for their work […]

Roll Releases Social Token Memberships and Staking Tools 💫

At the start of this category we wrote about the concept of User-Generated Capital, where the content we consume (NFTs) and the community we engage with (DAOs, social tokens) will each begin to create their own capital.  We wrote about this new UGC having the unique purpose of upgrading the relationship between creator and user; from […]

Creator Memberships: From Web2 to Web3

by Catherine Yeo All creators are driven by their fan communities. But how has technology evolved to support this creator-community relationship? In this piece, we explore the evolution of the creator-community membership from Web2 to Web3, specifically diving into NFT memberships and fungible on-chain memberships with ERC20 tokens.  As a creator, your fans have different […]