The Web3 Creator Playbook: Roll Edition

The creators’ playbook has always evolved with technology. Right from the pre-internet era, when creators had to come up with content and pitch them to book publishers, record labels, TV studios, and record labels. Creators had to give up a large percentage of their future earnings and creative control to gain publicity for their work […]

Roll Releases Social Token Memberships and Staking Tools 💫

At the start of this category we wrote about the concept of User-Generated Capital, where the content we consume (NFTs) and the community we engage with (DAOs, social tokens) will each begin to create their own capital.  We wrote about this new UGC having the unique purpose of upgrading the relationship between creator and user; from […]

Creator Memberships: From Web2 to Web3

by Catherine Yeo All creators are driven by their fan communities. But how has technology evolved to support this creator-community relationship? In this piece, we explore the evolution of the creator-community membership from Web2 to Web3, specifically diving into NFT memberships and fungible on-chain memberships with ERC20 tokens.  As a creator, your fans have different […]

A Utopian Revolution in the Making

An overwhelming aspect of operating in the web3 space is the number of new projects and tools that are being launched every day. We are lucky to have contact with a vast network of social token creators and get to talk about what tools they use and what pain points they still face, but  we […]