Social Money Times #15

Hello Rollers, 

The next mayor of NYC is planning to take his first paychecks in crypto, $ENS airdrop, McDonald’s NFTs, social token liquidity pools growing steadily, and the first DAOS on Roll being created. This issue is fully packed.

Welcome to Social Money Times #15!

Who’s on a Roll

1️⃣ Bitcoin Mayor. Eric Adams, the soon-to-be mayor of New York City announced that he’s going to be taking his first three (3) paychecks in the form of Bitcoin after he takes office. According to him, NYC is going to become the center of the cryptocurrency industry and other fast-growing innovative industries.

2️⃣ Airdrop.eth. Ethereum Naming Service (ENS), the standard blockchain naming taxonomy for Ethereum that enables uses to translate their 0x airdropped their new token ($ENS) to people who had a name registered before October 31st, 2021. These will be used as a governance token in the upcoming ENS DAO.

3️⃣ McNFT. World-famous fast food restaurant chain McDonald’s dipped their toes in the world of NFTs when they started a Twitter giveaway earlier this month with the prize being a 1/10 McRib NFT. I don’t know about you, but I’m lovin’ it.

New Money

Watch out for the 💯 emoji which tells you a social token has hit $100,000 in liquidity. We call this “The 100K Club”

💯💯💯💯💯💯💯💯💯💯💯 Killer $WHALE. The token of the $WHALE community has surpassed $11,000,000 in liquidity on Uniswap with more than 300,000 $WHALE, and 1200 ETH in the pool. We’re running out of 💯emojis!

💯💯💯💯💯 Big $MORK. The Uniswap liquidity pool of $MORK, the social token of the artist’s duo Hackatao, has grown to just over $500,000. People seem to love their token just as much as they love their art!

💯💯💯💯💯 Bashing $SKULLs. Crypto artist Skeenee and $SKULL have been enjoying steady growth in the past few weeks with the $SKULL liquidity pool on Uniswap increasing to over $500,000 from $300,000 just a month ago. 

$WHALE Vault Showcase. Artists from the $WHALE vault are live at the Poly Auction Exhibition, which is the largest auction house in China. The featured artists include Skeenee, Frenetikvoid, Javier Arres, XCOPY, Reinhard Schmid, Neurocolor, A Giant Swan, and Money Alotta.

$RCDY NCO. Virtual publishing house RareCandy announced the innovative concept of an NFT Coin Offering (NCO). You can buy their NFTs on Rarible, and inside discover unlockable content in the form of an $RCDY earn code.

Announcing $ARKES. Crypto artist Arke announces his upcoming token: $ARKES, and put together a beautiful website to showcase what his token is about. 

DAOS on Roll

👀Watch out for this new section in our newsletter covering everything that has to do with DAOS on Roll, from new DAO launches to governance proposals and DAO-related news.

Introducing the $FAMILY DAO. Didi Taihuttu is a big fan of decentralization, so it’s no surprise to see The Bitcoin Family transitioning into a DAO. You can watch Didi’s announcement in this Youtube video, and you can hop on the $FAMILY Discord to find more information in the #dao-info channel. Lastly, jump in their Snapshot space as you can already vote on the first governance proposal!

Introducing the $GREY DAO. A$AP affiliate, creative collaborator of AWGE, and the creator of $GREY, Robert Gallardo is going fully decentralized with the launch of $GREY DAO. A decentralized design house focused on creating digital and physical products.
You can learn more about the $GREY DAO here.

$SKULL DAO. The $SKULL community is slowly moving towards becoming a full-fledged DAO. Make sure to join the $SKULL Discord and the Snapshot space so you can participate in and vote for the future of the DAO.

$FIRST DAO. Harrison First and the $FIRST community is ready to take the next step and transform into a DAO. Hop on their Discord so you can stay up to date with the latest developments of the DAO and join their Snapshot space so you can vote on future governance proposals.

Roll Academy

Sending to a Roll user. Sending social money directly to another user on the Roll platform is as straightforward as it gets.

  • Click “Send.” From your dashboard, click on “Send.” Make sure that “Send to a Roll user” is highlighted and select the social money you want to send.
  • Enter the info. Enter the amount of social money you want to send, and the Roll username of the person you want to send it to.
  • Leave a note. You can also include an optional message with your transaction. A nice emoji can go a long way 😎
  • Confirm. Click on “Continue,” see a quick review of the transfer you’re about to make, and if everything looks good, click “Confirm” for the tokens to be on their way.

Transactions on Roll happen instantly and do not incur Ethereum’s network transaction (gas) fees

Learn more at our FAQ. What do you want to see in Roll Academy? Tell us. 📩

Humans of Social Money: Marty of $PRBS

“My name is Marty but most people on the web know me as Poormarty. I work in the music industry as an animator to create covers and social content for artists, but I recently dove headfirst into the metaverse. I came across social tokens early on in my journey and I was intrigued by the fact that any creator can build a community around their social token where everyone can benefit. 

As a content creator myself, I know first-hand the struggles creators face to monetize their content and be rewarded for the value they create. Social tokens not only changed the way I thought about community but also gave me hope for the future. I 1000% believed this was the answer to the problem creators face.

As a result, POORBUCKS ($PRBS) was born. It started slowly and I spent months planning and mapping out what I thought were the best ways to run a social token as a creator. While I was planning, I was also still learning, so we didn’t launch the token till about a month or so ago. Things are still slow but the community is growing.

Besides creating content, I love to teach and share the things I’ve learned and the roadblocks I’ve faced. So a lot of what I’m focusing on right now is creating space for the community to create, share and help each other. The future of POORBUCKS is wide open. Gaming, virtual avatars, education, NFTs are just some of the things that are coming and will soon be revealed.” — Marty. Follow him on Twitter and join the $PRBS Discord.

Are you a creator or part of a social money community? Tell us what it’s like to be one of the Humans of Social Money. Ping us! 📩

By The Numbers

290 million – The total market capitalization of social tokens on Roll.

1330 –
The amount of ETH XCOPY’s “A Coin for the Ferryman” sold for.

94.2 million –
The USD valuation of the $WHALE vault for November 2021.

93 million –
The size of the investment of SoftBank in the NFT game platform Sandbox.

28.9 million –
The amount of USD Beeple’s “HUMAN ONE” sold for in Christie’s Evening Sale auction.

Required Tweeting

Matt Navara, the founder of Geekout, shared an article about the creator economy and how creators are moving away from monetizing via social platforms and are instead moving towards platforms where they can own the value they create. Has anyone told them about social tokens?

Watch This

Sho is the founder of Initia, an artist, and the showman of the metaverse. We discussed onboarding people in crypto, the metaverse and events there, social tokens, and of course his own social token, $INI.

Make sure to watch through the episode on Youtube, as there’s some $INI waiting for you in the form of a QR code!

Catch the episode on Youtube, Apple, Spotify

Community Board

Offered Passionate, mission obsessed, and relentlessly helpful Jr. Discord Moderator for the $WHALE Discord. Send your resume to [email protected] to apply.

Offered Two Jr. Graphic Designers to join the $WHALE team and work alongside an award-winning packing designer from S. Korea. Send your resume to [email protected] to apply.

Offered A Jr. Staff Writer with strong writing skills to join the $WHALE team. Send your resume to [email protected] to apply.

Social Money Calendar

November 12, 15:00 UTC Blockchain Beats w/ Harrison First on $WHALE Discord.

November 12, 20:00 UTC
AlienQueen and $WHALE FM on $WHALE Discord.

November 12, 23:00 UTC
LADZ City Radio on $LADZ Discord.

November 12 to 14, 15:00 UTC
Axie e1337 Open on $1337 Discord.

November 14, 22:00 UTC
SO META – a house party in the Metaverse on $INI Discord.

Get your community’s events featured on the Social Money Calendar. Tell us! 📩

Bye For Now

Hope you enjoyed rolling with us this week! Reply to this email with thoughts or shoot us a DM @tryrollhq. If you’re a creator, we’d want to feature you in the next issue! We’d love to hear from you so ping us at [email protected] 📩.


This newsletter was sponsored by Marty from Poorbucks. Grab 5 $PRBS here or use the QR code above (only for the first 100 people).

Love you guys, 
Team Roll